Protocol and Etiquette in Business Training Course

Public Relations and Politics: An In-Depth Look at PR, Etiquette, and Protocol in Political Settings
Protocol and Etiquette in Business Training Course

At a glance

Duration
5 days
Format
Classroom
Cities
Dubai, Berlin, Abu Dhabi, Muscat, Chicago, Toronto and more
Next session
5 – 9 October 2026, Dubai
Average fee
5,800 €

Overview

In today's business world, understanding the ins and outs of protocol and etiquette is a must, especially in the realm of public relations. The Protocol and Etiquette Training Course provides a comprehensive examination of best practices in etiquette, spikes protocol, client protocol, and diplomacy. Our public relations courses weave together PR theory and practical training to help professionals navigate office politics and organizational politics, emphasizing the role of a public relations officer and public relations manager. Understanding the PR landscape and acquiring these professional skills are crucial in fostering productive relationships and maintaining a positive business image.

Target Audience

  • Public Relations Officers
  • Public Relations Managers
  • Diplomats
  • Client Relations Managers
  • Business Managers
  • Communication Officers
  • Anyone interested in enhancing their PR and etiquette skills.

Targeted Organizational Departments

  • Public Relations Departments
  • Client Relations Departments
  • Human Resources
  • Management teams

Targeted Industries

  • PR firms
  • Hospitality industry
  • Corporate businesses
  • International diplomacy
  • Politics

Course Offerings

By the end of this course, participants will:

  • Have a deep understanding of public relations definition and the role of a public relations manager and public relations officer
  • Be able to navigate office politics and organizational politics effectively
  • Master the etiquette, including email etiquette and business etiquette
  • Learn about client protocol, spikes protocol, and protocol diplomacy
  • Understand the importance of PR in politics

Training Methodology

This professional training course uses a mix of methods to ensure a comprehensive learning experience. The course includes interactive sessions, case studies, group work, and individual exercises. Real-world scenarios are used to illustrate office politics, PR strategies, and proper business etiquette. Participants will also have opportunities to role-play as a public relations officer and public relations manager, addressing PR scenarios with diplomacy and client protocol.

Course Toolbox

Participants will be provided with:

  • Workbooks containing essential information on public relations, etiquette, and protocol
  • A guide on office politics and organizational politics
  • Templates for email etiquette
  • Case studies highlighting effective public relations strategies
  • Checklists for spikes protocol and client protocol
  • Online resources for continuous learning

Course Agenda

Day 1: Understanding Public Relations

  • Topic 1: Introduction to Public Relations – Understand what is public relations
  • Topic 2: Role of a Public Relations Manager and Public Relations Officer
  • Topic 3: Importance of PR in Politics and Business
  • Reflection & Review: Assess your understanding of public relations, the roles of PR manager and PR officer

Day 2: Navigating Organizational and Office Politics

  • Topic 1: Understanding Organizational Politics
  • Topic 2: Managing Office Politics - Strategies and Tools
  • Topic 3: PR's Role in Organizational and Office Politics
  • Reflection & Review: Discuss experiences with office politics, brainstorm strategies for effective management

Day 3: Mastering Etiquette

  • Topic 1: Importance of Etiquette in Public Relations
  • Topic 2: Business Etiquette – Dos and Don’ts
  • Topic 3: Email Etiquette in a Professional Setting
  • Reflection & Review: Role-play scenarios requiring business etiquette, reflect on the importance of proper email etiquette

Day 4: Understanding Protocol

  • Topic 1: Introduction to Protocol – Spikes Protocol and Client Protocol
  • Topic 2: Protocol in Diplomacy
  • Topic 3: Role of Protocol in PR
  • Reflection & Review: Discuss the importance of protocol in public relations, reflect on real-world examples of protocol in diplomacy

Day 5: Implementing What We’ve Learned

  • Topic 1: Case Studies of Successful PR Strategies
  • Topic 2: Role-Playing PR Scenarios
  • Topic 3: Course Wrap-up: The Future of PR, Protocol, and Etiquette
  • Reflection & Review: Reflect on what you've learned in this training course, discuss how you can implement these learnings in your current role

How This Course is Different from Other Protocol and Etiquette Training Courses

Our course goes beyond traditional professional training courses. It links PR theory to practical real-world applications, providing a comprehensive understanding of the interplay between public relations, politics, etiquette, and protocol. The course uses innovative training methods to impart skills, making it a standout among public relations courses. Its in-depth coverage of office politics, organizational politics, and protocol diplomacy makes it a valuable resource for anyone aiming to improve their PR skills and knowledge.

credits: 5 credit per day

Course Mode: full-time

Provider: Agile Leaders Training Center

Showing 1-20 of 76 events
Image Location Dates Duration Mode Price Actions
Dubai Dubai Week 41, 2026
5 – 9 October 2026
5 Days Onsite €4,500
Berlin Berlin Week 41, 2026
5 – 9 October 2026
5 Days Onsite €5,700
Abu Dhabi Abu Dhabi Week 42, 2026
12 – 16 October 2026
5 Days Onsite €4,700
Muscat Muscat Week 42, 2026
18 – 22 October 2026
5 Days Onsite €5,700
Chicago Chicago Week 44, 2026
1 – 5 November 2026
5 Days Onsite €12,000
Toronto Toronto Week 45, 2026
8 – 12 November 2026
5 Days Onsite €12,000
Bali Bali Week 46, 2026
15 – 19 November 2026
5 Days Onsite €5,700
Trabzon Trabzon Week 47, 2026
22 – 26 November 2026
5 Days Onsite €6,800
Langkawi Langkawi Week 48, 2026
29 November – 3 December 2026
5 Days Onsite €6,000
Accra Accra Week 49, 2026
6 – 10 December 2026
5 Days Onsite €4,100
Nice Nice Week 51, 2026
14 – 18 December 2026
5 Days Onsite €5,700
Abu Dhabi Abu Dhabi Week 52, 2026
21 – 25 December 2026
5 Days Onsite €4,700
Paris Paris Week 53, 2026
28 December 2026 – 1 January 2027
5 Days Onsite €5,700
Dubai Dubai Week 01, 2027
4 – 8 January 2027
5 Days Onsite €4,500
Prague Prague Week 01, 2027
4 – 8 January 2027
5 Days Onsite €6,000
Vienna Vienna Week 02, 2027
11 – 15 January 2027
5 Days Onsite €5,700
Munich Munich Week 02, 2027
11 – 15 January 2027
5 Days Onsite €5,700
Lisbon Lisbon Week 02, 2027
11 – 15 January 2027
5 Days Onsite €5,700
Cape town Cape town Week 02, 2027
17 – 21 January 2027
5 Days Onsite €4,500
Istanbul Istanbul Week 03, 2027
18 – 22 January 2027
5 Days Onsite €4,500

Frequently asked questions

Are training dates available?

Yes. Available dates and destinations are listed in the course dates section on this page.

How can I register?

Choose an available date on this page and complete the registration form, or send a programme enquiry.

Can I download the course brochure?

Yes. Use the brochure download link provided on this page.

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