Agile Public Relations Practitioner Training Course
At a glance
- Duration
- 5 days
- Format
- Classroom
- Cities
- Bangkok, Porto, Johannesburg, Abu Dhabi, Frankfurt, Toronto and more
- Next session
- 25 – 29 October 2026, Bangkok
- Average fee
- 5,800 €
Overview
'Agile PR Practitioner: Public Relations Training Certification Course' is a transformative learning opportunity aimed at aspiring PR professionals and seasoned practitioners alike. This training course, infused with agile methodology, provides an immersive experience in public relations strategy development, campaign planning, event management training, and influencer relations. You'll learn how to craft compelling PR strategy examples, write an effective campaign strategy, and manage SEO and digital marketing campaign strategies. This course transcends traditional public relations training by fostering an agile mindset, which is a valuable asset in today's dynamic PR landscape.
Target Audience
- Public Relations Officers
- Public Relations Managers
- PR Professionals
- PR Practitioners
- Digital Marketing Specialists
- Individuals looking to boost their negotiation skills
These attendees will enhance their ability to strategize and implement effective PR campaigns, furthering their career milestones.
Targeted Organizational Departments
- Public Relations
- Marketing
- Media Relations
- Digital Marketing
- Communications
These departments will benefit from the course's holistic approach to agile transformation in the public relations landscape, utilizing media relations tactics and an agile mindset to drive success.
Targeted Industries
- Media and Entertainment
- Technology
- Healthcare
- Government and Public Sector
- Consumer Products and Retail
- Hospitality
These industries would gain significant advantages by incorporating agile transformation strategy and digital marketing campaign strategies into their PR framework.
Course Offerings
Participants will be able to:
- Develop effective PR strategies
- Plan and execute SEO and digital marketing campaigns
- Understand the importance and application of influencer relations
- Apply agile methodologies in public relations
- Strengthen their negotiation skills
- Understand the role and responsibilities of a Public Relations Officer
- Drive agile transformation in their organization
Training Methodology
This course uses a dynamic blend of methodologies to ensure an engaging and impactful learning experience. You'll engage with case studies to understand practical application of PR strategy examples and how to write a campaign strategy. Group work facilitates collaboration and the sharing of diverse perspectives on media relations tactics and agile transformation. Interactive sessions provide hands-on experience in SEO campaign strategy and event management training. Reflective feedback sessions give you the opportunity to analyze and improve upon your negotiation skills training and foster your agile mindset.
Course Toolbox
Participants will be provided with:
- Comprehensive course workbook
- Agile methodology guide
- PR strategy templates
- Campaign strategy planning toolkit
- SEO and Digital marketing strategy checklist
- Influencer relations guidebook
- Negotiation skills training material
Course Agenda
Day 1: Foundations of Agile PR
- Topic 1: What is Public Relations: An in-depth discussion about public relations definition and the role of a PR practitioner
- Topic 2: Agile 101: Introduction to Agile methodology and its application in PR
- Topic 3: Agile Transformation Strategy: Understanding how to bring agility in PR practices
- Reflection & Review: Reflect on the day's learnings, focusing on the agile mindset and its impact on public relations
Day 2: PR Strategy and Planning
- Topic 1: Crafting a PR Strategy: Learn the components of a PR strategy through practical PR strategy examples
- Topic 2: Writing a Campaign Strategy: Detailed instruction on how to write a campaign strategy for effective PR campaigns
- Topic 3: Event Management Training: Strategies and techniques for successful event management
- Reflection & Review: Reflect on the PR strategy planning process and discuss the day's learnings
Day 3: Digital Marketing and SEO in PR
- Topic 1: Digital Marketing Campaign Strategy: Learn the nuances of digital marketing campaigns in PR
- Topic 2: SEO Campaign Strategy: Understand the importance of SEO in PR campaigns and learn how to implement it effectively
- Topic 3: Influencer Relations: A deep dive into the power of influencer relations and how to leverage it in PR campaigns
- Reflection & Review: Discuss digital PR strategies, SEO tactics, and influencer relations
Day 4: Media Relations and Communication Strategy
- Topic 1: Media and Public Relations: Understand the dynamic between media and PR
- Topic 2: Media Relations Tactics: Learn effective tactics for successful media relations
- Topic 3: Communication Strategy: Master the art of creating and implementing a successful communication strategy in PR
- Reflection & Review: Reflect on the day's learning, focusing on media relations and communication strategies
Day 5: Negotiation Skills and Professional Development
- Topic 1: Negotiation Skills Training: Develop your negotiation skills for successful PR outcomes
- Topic 2: Role of a Public Relations Officer: Understand the responsibilities of a public relations officer
- Topic 3: Career Advancement as a PR Professional: Guidance for continuing professional development in PR
- Reflection & Review: Reflect on the negotiation skills developed and discuss strategies for career advancement
How This Course is Different from Other Public Relations Training Courses
'Agile PR Practitioner: Public Relations Training Certification Course' stands out due to its unique integration of Agile methodology with traditional PR practices. Rather than treating PR and Agile as separate disciplines, this course bridges the gap and fosters an Agile mindset among PR professionals. It dives deeper into how an Agile transformation can revolutionize your PR strategy, providing real-world PR strategy examples and in-depth training in event management, influencer relations, and negotiation skills. This is not just another training course; it's a transformational journey to becoming an Agile PR Practitioner.
credits: 5 credit per day
Course Mode: full-time
Provider: Agile Leaders Training Center
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Events for this Course
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Bangkok 25 – 29 October 2026
-
Porto 26 – 30 October 2026
-
Johannesburg 1 – 5 November 2026
-
Abu Dhabi 9 – 13 November 2026
-
Frankfurt 16 – 20 November 2026
-
Toronto 22 – 26 November 2026
-
Dubai 23 – 27 November 2026
-
Langkawi 29 November – 3 December 2026
-
Vienna 7 – 11 December 2026
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Kuwait 20 – 24 December 2026
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New York 21 – 25 December 2026
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London 28 December 2026 – 1 January 2027
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Amsterdam 28 December 2026 – 1 January 2027
-
Rome 4 – 8 January 2027
-
London 4 – 8 January 2027
-
Bali 10 – 14 January 2027
-
Barcelona 11 – 15 January 2027
-
Milan 18 – 22 January 2027
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Seoul 18 – 22 January 2027
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Phuket 24 – 28 January 2027
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Dubai 25 – 29 January 2027
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Accra 31 January – 4 February 2027
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Athens 1 – 5 February 2027
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Tokyo 8 – 12 February 2027
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Prague 8 – 12 February 2027
-
Istanbul 15 – 19 February 2027
-
Madrid 15 – 19 February 2027
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Amman 21 – 25 February 2027
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Berlin 22 – 26 February 2027
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Rome 1 – 5 March 2027
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Manama 7 – 11 March 2027
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Barcelona 8 – 12 March 2027
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Lisbon 8 – 12 March 2027
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Singapore 15 – 19 March 2027
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Kuala Lumpur 29 March – 2 April 2027
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Amsterdam 5 – 9 April 2027
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Trabzon 11 – 15 April 2027
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Paris 19 – 23 April 2027
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Tbilisi 19 – 23 April 2027
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Doha 25 – 29 April 2027
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Zoom 26 – 30 April 2027
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Dubai 3 – 7 May 2027
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Madrid 3 – 7 May 2027
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Istanbul 10 – 14 May 2027
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Vienna 10 – 14 May 2027
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Manama 16 – 20 May 2027
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Zanzibar 16 – 20 May 2027
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Sharm El-Sheikh 24 – 28 May 2027
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Abu Dhabi 24 – 28 May 2027
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Cape town 30 May – 3 June 2027
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Cairo 31 May – 4 June 2027
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Kuala Lumpur 7 – 11 June 2027
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Milan 7 – 11 June 2027
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Amsterdam 14 – 18 June 2027
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London 21 – 25 June 2027
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Baku 21 – 25 June 2027
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Geneva 27 June – 1 July 2027
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Nairobi 27 June – 1 July 2027
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Marbella 4 – 8 July 2027
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Paris 12 – 16 July 2027
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Casablanca 19 – 23 July 2027
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Abu Dhabi 19 – 23 July 2027
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Muscat 25 – 29 July 2027
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Munich 26 – 30 July 2027
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Cairo 16 – 20 August 2027
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Dubai 23 – 27 August 2027
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Chicago 29 August – 2 September 2027
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London 6 – 10 September 2027
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Abu Dhabi 13 – 17 September 2027
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Nice 13 – 17 September 2027
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San Diego 20 – 24 September 2027
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Jakarta 27 September – 1 October 2027
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Tashkent 3 – 7 October 2027
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London 11 – 15 October 2027
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Montreux 11 – 15 October 2027
| Image | Location | Dates | Duration | Mode | Price | Actions |
|---|---|---|---|---|---|---|
|
|
Bangkok |
Week 43, 2026 25 – 29 October 2026 |
5 Days | Onsite | €6,000 | |
|
|
Porto |
Week 44, 2026 26 – 30 October 2026 |
5 Days | Onsite | €5,700 | |
|
|
Johannesburg |
Week 44, 2026 1 – 5 November 2026 |
5 Days | Onsite | €4,500 | |
|
|
Abu Dhabi |
Week 46, 2026 9 – 13 November 2026 |
5 Days | Onsite | €4,700 | |
|
|
Frankfurt |
Week 47, 2026 16 – 20 November 2026 |
5 Days | Onsite | €5,700 | |
|
|
Toronto |
Week 47, 2026 22 – 26 November 2026 |
5 Days | Onsite | €12,000 | |
|
|
Dubai |
Week 48, 2026 23 – 27 November 2026 |
5 Days | Onsite | €4,500 | |
|
|
Langkawi |
Week 48, 2026 29 November – 3 December 2026 |
5 Days | Onsite | €6,000 | |
|
|
Vienna |
Week 50, 2026 7 – 11 December 2026 |
5 Days | Onsite | €5,700 | |
|
|
Kuwait |
Week 51, 2026 20 – 24 December 2026 |
5 Days | Onsite | €5,500 | |
|
|
New York |
Week 52, 2026 21 – 25 December 2026 |
5 Days | Onsite | €12,000 | |
|
|
London |
Week 53, 2026 28 December 2026 – 1 January 2027 |
5 Days | Onsite | €5,700 | |
|
|
Amsterdam |
Week 53, 2026 28 December 2026 – 1 January 2027 |
5 Days | Onsite | €5,700 | |
|
|
Rome |
Week 01, 2027 4 – 8 January 2027 |
5 Days | Onsite | €5,700 | |
|
|
London |
Week 01, 2027 4 – 8 January 2027 |
5 Days | Onsite | €5,700 | |
|
|
Bali |
Week 01, 2027 10 – 14 January 2027 |
5 Days | Onsite | €5,700 | |
|
|
Barcelona |
Week 02, 2027 11 – 15 January 2027 |
5 Days | Onsite | €5,700 | |
|
|
Milan |
Week 03, 2027 18 – 22 January 2027 |
5 Days | Onsite | €5,700 | |
|
|
Seoul |
Week 03, 2027 18 – 22 January 2027 |
5 Days | Onsite | €10,000 | |
|
|
Phuket |
Week 03, 2027 24 – 28 January 2027 |
5 Days | Onsite | €6,000 |
Frequently asked questions
Are training dates available?
Yes. Available dates and destinations are listed in the course dates section on this page.
How can I register?
Choose an available date on this page and complete the registration form, or send a programme enquiry.
Can I download the course brochure?
Yes. Use the brochure download link provided on this page.
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