Porter Five Forces Competitive Analysis Course

Name: Porter Five Forces Market and Competitive Analysis Training Course
Availability: InStock

Assess industry structure, competitive pressure, market attractiveness, and positioning through an evidence-based Five Forces workflow.

Porter Five Forces Competitive Analysis Course

At a glance

Duration: 5 days
Format: Classroom
Cities: Abu Dhabi, Bangkok, Trabzon, Marbella, London, Barcelona and more
Next session: 12 – 16 October 2026, Abu Dhabi
Average fee: 5,800 €

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Porter Five Forces Market and Competitive Analysis Training Course

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Overview

Porter Five Forces Market and Competitive Analysis Training Course is a five-day professional course for market-facing decision makers who leave with an Industry Forces Analysis Pack. Participants define industry boundaries, collect evidence, assess rivalry, buyer power, supplier power, substitutes, and entry threats, and connect force intensity to competitive choices. The course solves unsupported market judgments through traceable analysis, rating criteria, and scenario testing. Agile Leaders Training Center applies Porter Five Forces to market decisions.

Who Should Attend

Teams responsible for assessing market structure and competitive pressure
Teams responsible for business-development and market-entry recommendations
Teams responsible for product positioning and portfolio choices
Teams responsible for investment screening and commercial due diligence
Teams responsible for strategic planning and market intelligence

The course assumes participants can interpret basic market evidence and leaves out full strategic-plan implementation, company valuation, and business-analysis requirements management.

Departments and Industries

The course supports departments and industries that evaluate market attractiveness and competitive positioning.

Strategy, business development, and corporate planning
Product management, marketing, and market intelligence
Investment, finance, and commercial due diligence
Technology, manufacturing, and professional services
Healthcare, logistics, retail, and energy businesses

Learning Objectives

By the end of this course, participants will be able to:

Apply Porter Five Forces to a defined industry
Analyze evidence for each competitive force
Evaluate force intensity using explicit criteria
Compare industry structures across scenarios
Diagnose profit pressure and positioning implications
Build an evidence-based competitive response brief

Course Agenda

Day 1: Industry Scope and Evidence

Industry Boundary Definition Canvas
Product and Geographic Scope Test
Value Chain Actor Map
Market Evidence Source Register
Five Forces Assumption Log

Day 2: Entry, Suppliers, and Buyers

New Entrant Barrier Assessment Grid
Economies and Switching Cost Evidence Sheet
Supplier Concentration and Dependency Matrix
Buyer Concentration and Leverage Matrix
Backward and Forward Integration Test

Day 3: Substitutes and Rivalry

Substitute Need and Price-Performance Map
Switching Propensity Evaluation Guide
Competitor Structure and Commitment Profile
Rivalry Driver Intensity Scorecard
Exit Barrier and Capacity Pressure Review

Day 4: Synthesis and Strategic Implications

Five Forces Heat Map
Industry Attractiveness Evidence Matrix
Profit Pressure Cause-and-Effect Map
Competitive Positioning Option Screen
Force Change Scenario Table

Day 5: Five Forces Analysis Practice

Exercise: Define an Industry and Evidence Base
Exercise: Rate Entry, Supplier, and Buyer Forces
Exercise: Test Substitutes and Rivalry Drivers
Exercise: Compare Force Scenarios and Implications
Capstone: Industry Forces Analysis Pack

Practical Exercises

The course uses suggested activities drawn from technology, manufacturing, healthcare, and logistics markets.

Suggested activity: define a contested market and document inclusions, exclusions, and evidence gaps.
Suggested activity: rate each force and challenge ratings through an evidence-review exchange.
Suggested activity: compare a current industry structure with an entry, regulation, or technology scenario.
Suggested activity: convert force findings into a concise competitive-response brief.

FAQs

Who suits Porter Five Forces market and competitive analysis training, and what does it assume?

Professionals who assess markets, products, investments, or growth choices suit the training; it assumes access to basic market evidence and familiarity with business decisions.

How does Porter Five Forces analysis differ from competitor analysis?

Porter Five Forces analysis examines industry-wide profit pressures from rivals, buyers, suppliers, entrants, and substitutes; competitor analysis profiles particular firms, their capabilities, and their likely moves.

How should an industry boundary be defined for Porter Five Forces analysis?

An industry boundary should specify the customer need, product or service scope, geography, value-chain level, and relevant time horizon before force evidence is collected.

How are Porter Five Forces ratings supported by evidence?

Ratings are supported by documented drivers such as concentration, switching costs, differentiation, entry barriers, capacity, growth, substitute performance, integration options, and verified market observations.

Conclusion

Participants take back an Industry Forces Analysis Pack containing a boundary canvas, evidence register, force scorecards, a heat map, scenario table, and response brief. It changes competitive discussion from opinion into traceable industry analysis. The pack supports repeatable market comparisons and clearer positioning decisions without replacing broader strategy work.

credits: 5 credit per day

Course Mode: full-time

Provider: Agile Leaders Training Center

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Showing 61-74 of 74 events

Location	Dates	Duration	Mode	Price
San Diego	Week 33, 2027 16 – 20 August 2027	5 Days	Onsite	€14,000
Nairobi	Week 33, 2027 22 – 26 August 2027	5 Days	Onsite	€4,500
London	Week 35, 2027 30 August – 3 September 2027	5 Days	Onsite	€5,700
Rome	Week 36, 2027 6 – 10 September 2027	5 Days	Onsite	€5,700
Porto	Week 36, 2027 6 – 10 September 2027	5 Days	Onsite	€5,700
Muscat	Week 36, 2027 12 – 16 September 2027	5 Days	Onsite	€5,700
Sharm El-Sheikh	Week 37, 2027 13 – 17 September 2027	5 Days	Onsite	€4,100
Tashkent	Week 37, 2027 19 – 23 September 2027	5 Days	Onsite	€4,500
Amsterdam	Week 38, 2027 20 – 24 September 2027	5 Days	Onsite	€5,700
Tbilisi	Week 39, 2027 27 September – 1 October 2027	5 Days	Onsite	€5,000
Chicago	Week 39, 2027 3 – 7 October 2027	5 Days	Onsite	€12,000
Kuala Lumpur	Week 40, 2027 4 – 8 October 2027	5 Days	Onsite	€5,200
Kuwait	Week 40, 2027 10 – 14 October 2027	5 Days	Onsite	€5,500
Milan	Week 41, 2027 11 – 15 October 2027	5 Days	Onsite	€5,700

Frequently asked questions

What does this course cover?

OverviewPorter Five Forces Market and Competitive Analysis Training Course is a five-day professional course for market-facing decision makers who leave with an Industry Forces Analysis Pack. Participants define industry boundaries, collect evidence, assess rivalry, buyer power, supplier power, substitutes, and entry threats, and connect force intensity t…

Are training dates available?

Yes. Available dates and destinations are listed in the course dates section on this page.

How can I register?

Choose an available date on this page and complete the registration form, or send a programme enquiry.

Can I download the course brochure?

Yes. Use the brochure download link provided on this page.

Porter Five Forces Competitive Analysis Course